- First Name
- Jerry
- Joined
- Aug 1, 2021
- Threads
- 0
- Messages
- 42
- Reaction score
- 43
- Location
- Durango, CO
- Vehicle(s)
- 2013 F150 STX 5.0L, 2009 Jeep Wrangler Rubicon 4dr
- Your Bronco Model
- Undecided
Jac Nasser’s (predictably) disastrous tenure as CEO included the exhortation to improve something called “Shareholder Value.’ Not long after steering wheels were literally falling off. All that slogan meant was “cut costs.” The result was near bankruptcy by 2004. I often wonder if Ford can ever fix itself.No kidding. I was really worried when I was hearing Farley making his priority “share price.” All it takes is a look at the history of Ford to realize almost every disastrous decision that was ever made to damage the brand was motivated by share price. That’s just using Ford as a case study; shall we look into what happened when McDonald-Douglass execs ascended to the top of Boeing? 737 MAX was a share price driven airplane, that put the share price at Boeing on sale. I suspect Farley is having similar issues.
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