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The Yeti Challenge RACE

brunjc2

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very much interested.Signed up for the updates. Also, how about volunteers to get it started? I would be happy to help with some tasks.
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Sounds awesome! Signed up.
 
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618TRVLWILD

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I'm down! I'd take vacation to go join in the festivities or volunteer!!

The universe is speaking bc Alaska is already my 22 vacation plan!!
 

Amubu

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Jason

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Someone needs to let Ford know they need to produce at least 24 Broncos by 2022.

I won’t race, but I’d sign up for pay-per-view to watch 24 Broncos in their native habitat!
 

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DeltaBravo

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I wanna yeti challenge
 
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DubleDown

DubleDown

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Quick Update:

I have been reaching out to potential sponsors, including YETI Coolers. None have jumped on board yet. To get the backing we need, we are going to need A LOT of interest in the challenge. So I started reaching out to some media outlets to ask for coverage. There has been some interest there. I am at least hoping for a mention in blurb in couple off-roading magazines.

We have created a goal of attending SEMA in November with a media mule truck. I was not early enough to get an FE reservation, and don't think I can get a truck by early October. We may need help from the Bronco6 community to make this happen. We need a First Edition Bronco that we can build out with lights, recovery gear, communications and safety equipment to showcase at SEMA. This would give us the exposure we need to attract contestants and sponsors. Plus you get a bunch of kewl free stuff for your Bronco.

If we are able to pull SEMA together, we would follow up with an Overland Expo display in Q1 2022. Possibly visiting other events in-between to promote the race.

Right now, we need to spread the word. If you have any contacts in the Media, Influencers, or marketing departments of potential sponsors, let them know about The Yeti Challenge.
 

Tech Tim

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I can get you into a couple magazines and even get you in front of sponsors, but to do that you need a full-on game plan.
 

Broncolli

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I'm in - not sure what I can do - I have skills in building stuff, some off roading (Land Rovers and CJ&) in my past, and marketing/social media -

If you make a group for this - I would like to be a part of it.
 
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DubleDown

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Let's toss around some ideas for the Specification for the Yeti Challenge Truck.
Ford Bronco The Yeti Challenge RACE YetiChallengeSpec3


Factory Vehicle Specification:

Badlands Bronco

Sasquatch Package

MIC Roof

Heavy Duty Bumper

Winch and Winch Mounting Solution

Off-Road Air

Recovery Ramps

Rock Rails

Auxiliary Switches

Floor Liners



Aftermarket:

4 Forward facing LED Lights – White/Amber Inserts

2 Reward Facing Amber Lights

Recovery Kit – Straps, Shackles, Ring

Fire Extinguisher

Roto Packs 2x Water, 2x Fuel

Snorkel
 

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Tech Tim

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Let's toss around some ideas for the Specification for the Yeti Challenge Truck.
Ford Bronco The Yeti Challenge RACE YetiChallengeSpec3

Don't make it yellow, leave that to the Camel trophy.
 

broadicustomworks

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Sounds cool. Very cool.
Potential sponsorship/coverage ideas:
-Discovery Channel ( I mean, if we can have multiple seasons of "Choot 'em", surely there is $ in the coffer to be in on the ground floor of something potentially lucrative).
-Motor Trend (TV affiliate and the actual organization)
-MAVTV
-Warn Winches
-Yakima
-American Adventure Lab
-Summit Racing
-Monster, Red Bull, etc.
-Discount tire
-4WP.com
-ARB
-Ford Motorsport, maybe (could be a spinoff of the new attention/energy in the Baja race trucks they recently debuted)

As far as what the average Joe can do, I'm not sure. We all have a specific set of skills in different areas. What we don't all have is the extra time or $ to do a lot (as a general rule).

I mean, I'd personally love to help with whatever I could that makes sense for all parties.
It sounds like a good time.
 

Philly

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The yellow one is help people visualize. If we get a title sponsor, we will let them choose color. I am rooting for a blue.
I dig the Cyber Orange for it. Obviously doesn’t have to be, but I think loud colors are perfect for events like this. Maybe each team could have a different one and Ford could bring back some older colors? Or I guess they could all be black/white and then just wrap them.
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