"..we won't be able to soley produce customer orders..."

[Delli555]

How do you interpret the line from the email that says, "We now have to produce more soft tops than planned and we won't be able to soley produce customer orders, as hoped.”

Am I reading between the lines too much, or is Ford saying to us that they will now be making Broncos for the dealer lots to sell since they have a surplus of soft tops unless most of us switch our orders soon to softies because that what makes the most business sense for them so they can actually build and sell Broncos fast rather than sitting on parts?

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[AcesandEights]

Yes, that's what they are saying. Their dealerships are starving for cars. There is a hierarchy and you are at the bottom.

 

[thatspecialbeat]

How do you interpret the line from the email that says, "We now have to produce more soft tops than planned and we won't be able to soley produce customer orders, as hoped."

Am I reading between the lines too much, or is Ford saying to us that they will now be making Broncos for the dealer lots to sell since they have a surplus of soft tops unless most of us switch our orders soon to softies because that what makes the most business sense for them so they can actually build and sell Broncos fast rather than sitting on parts?

Straight from the horse's mouth.

Prepare for a summer of envy: Your neighbors may be showing off their Broncos long before you get yours. Ford is not able to produce orders solely for customers in ’21. Some stock with soft tops will be sent to dealers, making it easy for the general public to pick up a Bronco.

 

[Lilj4425]

Remember when Ford said that all reservation orders would be filled before dealers could sell the new Bronco? Yeah…me neither.

 

[Southern Girl]

I assume you are a barbarian who uses the white background since no one who is a cultured and sophisticated member of society with dark mode enabled can read purple and black font.

 

[codydb19]

Yes. Unless a shit ton of people switch to the soft top now that there is a prep package and use up all of the extra bodies that there aren’t enough MIC tops for... then yes there will be Broncos on dealer lots that have soft tops

 

[BigBend1]

How do you interpret the line from the email that says, "We now have to produce more soft tops than planned and we won't be able to soley produce customer orders, as hoped."

Am I reading between the lines too much, or is Ford saying to us that they will now be making Broncos for the dealer lots to sell since they have a surplus of soft tops unless most of us switch our orders soon to softies because that what makes the most business sense for them so they can actually build and sell Broncos fast rather than sitting on parts?

That is exactly what Ford is saying and what Ford is going to do! Those of us that had Day 1 or Day 2 reservations that have patiently been waiting for our Broncos, and I use the word patiently while biting my tongue, will now, unless we want to receive a soft top will now watch dealers receive Broncos with soft tops to sell to any Johnny Come Lately walking in off the street with no reservation!

 

[Gamecock]

How do you interpret the line from the email that says, "We now have to produce more soft tops than planned and we won't be able to soley produce customer orders, as hoped."

Am I reading between the lines too much, or is Ford saying to us that they will now be making Broncos for the dealer lots to sell since they have a surplus of soft tops unless most of us switch our orders soon to softies because that what makes the most business sense for them so they can actually build and sell Broncos fast rather than sitting on parts?

They are saying that...a dealer may have open allocations that can only be filled with soft tops, and not have any soft tops ordered....in that case Ford will fill their MY21 allocation with dealer stock units that are buildable.

 

[Drex]

Yes, that's what they are saying. Their dealerships are starving for cars. There is a hierarchy and you are at the bottom.

I have a visualization that might help. Envision a totem pole with six faces carved in it. Go all the way to the bottom to the one that is scuffed up from being accidently kicked and soaked in rain water and dog pee. Now dig down a foot in the mud to uncover the buried face under it. That is where we are in the hierarchy.

 

[Sandbergo]

Any chance that a third party company comes out with a hard top? May be a dumb question, but I’m seriously considering a soft top with pre-wire kit. I have a baby on the way in December and want a safer ride than the Impala I’m currently driving. Anyway, hope we all strike it big and get build dates with what we want soon.

 

[Evolkidbell]

I have a visualization that might help. Envision a totem pole with six faces carved in it. Go all the way to the bottom to the one that is scuffed up from being accidently kicked and soaked in rain water and dog pee. Now dig down a foot in the mud to uncover the buried face under it. That is where we are in the hierarchy.

Businesses are like a tree full of monkeys. Those at the top look down and see a bunch of smiling faces. Those at the bottom look up and see a bunch of a**holes.

 

[Ryuk]

But it's only MoaRdoors, so no big dealio

 

[Silver&Black_Bronco]

I assume you are a barbarian who uses the white background since no one who is a cultured and sophisticated member of society with dark mode enabled can read purple and black font.

Preach.......couldn't agree more!
OP needs to take notes on this one.

 

[RookieMissSteak]

But it's only MoaRdoors, so no big dealio

I see some people saying they are focusing mic top production on 2-doors since 2-door folks have no other options, and others saying 2-doors are screwed. I’d like to know which is true.

(also, is this a bad time to mention I already got my window sticker for the rubicon gladiator, after ordering on the 9th? lmao)

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