It's just software programming. Do it once and you can amortize the small development cost over 100's of thousands of vehicles. Compared to features like disconnecting sway bars it's basically free and great marketing.I’m surprised by number of comments about not using GOAT modes. But honestly, I don’t either. Is this over engineering by Ford or an inexpensive reliable feature to cover all potential users. Some are almost interchangeable by selecting 2WD or 4WD like sport/Baja. I've also seen comments that Eco does not get any better mpg around town than normal.
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