🔺 2023 Bronco MSRP Price Increases Effective 2/10/23

[Maldew]

Update: price increase confirmed by @FordVideoGuy

2 door increased $1800​

4 door increased $1300​

Raptor increased $2800​

D&D increased $200​

​

Effective 2/10. Any changes to body code after that will see the higher price. Dealers SHOULD honor price from order based on order date not the updated price on the invoice at delivery (Price Protection).​

​

Source post: https://www.bronco6g.com/forum/threads/-my-2023-bronco-msrp-price-just-increased-on-build-price-site-as-of-2-10-23.65903/post-1798537​

Sponsored

 

[KompressorV12]

Wow I think your right. I just checked my 2023 build sheet from Oct 2022 and a 4dr badlands base price was $47,385 and B&P now shows $48,685 an increase of $1300. Destination increased $200 to $1795 from $1595 also. Looks like ford really is going to open the order banks back up and squeeze new order placers for all their worth before shutting them down a few days later. Good for resell though lol

I did some research and went back to 2021 when I placed my first order in April 21’ and a 4dr badlands base $44,590 a difference of $4,095. 9.1% price increase in 1.5 years

 

[Maldew]

Yeah, looks like a mid year increase. Funny they just snuck it into the tool.

 

[KompressorV12]

Yeah, looks like a mid year increase. Funny they just snuck it into the tool.

I finally got a build date. If they don’t price protect I’d be absolutely furious after 2 years

 

[Jason]

My build appears to be $1,775 higher than earlier this week:

• 4 door Badlands
• Sasquatch
• MIC
• Lux
• Tow

The options seem to be the same price, so I think it’s $200 in destination and the rest is in the base price.

Either that, or the rockstars messed up math again.

 

[mmorgan]

Yeah the Big bend is up $1300 a long with $200+ in shipping.

 

[AZSky]

Same for OBX.

 

[KompressorV12]

The bronco private offer support page seems to have some links no longer working

https://www.ford.com/support/how-tos/owner-resources/bronco/

 

[mmorgan]

The $200 on transportation is especially annoying. I could not see where the increases in transport was covered in the $100 rise last year. I may be wrong but IDK?

 

[KompressorV12]

My build appears to be $1,775 higher than earlier this week:

• 4 door Badlands
• Sasquatch
• MIC
• Lux
• Tow

The options seem to be the same price, so I think it’s $200 in destination and the rest is in the base price.

Either that, or the rockstars messed up math again.

Agreed, I just checked mine. Same everything a you. I’m At $63,180 in B&P vs $61,680 on my order sheet from 10/22. That’s a diff of $1300 plus the $200 in destination increase

 

[mmorgan]

Another interesting point. Ford must be in process of updating because the new prices don't come up on the Bronco model landing page.

 

[mmorgan]

@Sarah Davis , Something for you guys to talk about next week!
Pitty all the dealers who try to do right getting all this straight!

 

[Scoops McGooch]

Did the build and price tool on ford.com change recently? The wildtrak base price seems to be 1,300 higher and destination charge is another 200. I could have sworn I could match my existing order pricing before.

Yes, I see these exact increases online when I build out the same Wildtrak configuration that I have on order.

 

[voxel]

Yeah the Big bend is up $1300 a long with $200+ in shipping.

$2K actually. $1800 plus $200 extra for destination.

This one has a $250 sub delete.

 

[fordtruck76_390]

I checked my build as well. My order summary from January 2022 says $41,205, summary from changeover in September says $44,300, b&p now showing $46,300. A $2,000 increase since September and $5,095 increase from one year ago seems excessive.

I received a production week email in January for the end of March, so I’m nervous to see if this increase will show when it’s actually built, and if so, how (if) they’ll be handling the private offer/price protection for this increase as well. I guess I’ll cross that bridge when I come to it.

Sponsored