Bronco Order Conversion Stats Sample

[ZackDanger]

Something I've been curious about.. Do the cancelations that happened before the order bank was open count towards a dealer's conversion rate that goes into the allocation formula? Like if someone reserved one on July 14th and canceled a week later, would that penalize the dealer?

Also, when reservations are transfered to other dealers, does that also count as a cancelation?

My understanding is that there aren’t “penalties” or transfers directly.

When the banks close, Ford will tally up the total amount of orders that came from reservations made prior to Sept 15th... that’s the number that counts towards allocation.

So a transfer that ultimately converts counts for the *new* dealer, but a transfer out, or a cancellation (At any point) doesn’t have a negative effect On a dealer.

I guess the dealer that “loses” the conversion is penalized in a sense... but it’s not like Ford is holding it against them.

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[Toccoa]

@Zach@Granger So, what day are you working on now?

 

[Sampsonrustic]

Any other mildly interesting trends or notes about the reservations you’ve gotten so far?

 

[North7]

This is a great time to revisit our conversion poll to see how it lines up with projections.

Conversion Percentage from Bronco Reservations to Bronco Sold Orders

 

[Gamecock]

Something I've been curious about.. Do the cancelations that happened before the order bank was open count towards a dealer's conversion rate that goes into the allocation formula? Like if someone reserved one on July 14th and canceled a week later, would that penalize the dealer?

Also, when reservations are transfered to other dealers, does that also count as a cancelation?

50% of the allocation formula is not based on “conversion rate”; it is based on total number of converted reservations made prior to Sep 19th.

 

[Lowcountry Bronco]

me 2! hope its not just on the heritage editions!

Me too, but pushing back to a '22 just gives me another year to save!

 

[BravoV4]

So far at the dealership I work at we had a total of 29 Reservations. So it goes a little like this

1. 29 Total Bronco Reservations
2. 12 Allocated
3. 7 Cancellations so Far
4. 3 More Cancellations are supposed to happen. One Customer backed out as a Family Emergency came up. The other 2 cancellations is from one customer who mistakenly made 2 Reservations, but either way They can't afford the Bronco.
5. Down to a total of 19 Reservations after the current cancellations
6. 9 Have Converted
7. 2 Others I'm waiting for, 1 seems to be a bit lackadaisical and the other is currently deployed and is wanting to wait till Spring to put their order in. Yes I've told the one deployed that the cutoff is March 19th.
8. The remaining 8 have largely ignored every Phone Call and Email.

I honestly thought it would've gone slightly differently. Sitting right now at a 40.91% Converstion rate.

 

[jonwithanelcamino]

So far at the dealership I work at we had a total of 29 Reservations. So it goes a little like this

1. 29 Total Bronco Reservations
2. 12 Allocated
3. 7 Cancellations so Far
4. 3 More Cancellations are supposed to happen. One Customer backed out as a Family Emergency came up. The other 2 cancellations is from one customer who mistakenly made 2 Reservations, but either way They can't afford the Bronco.
5. Down to a total of 19 Reservations after the current cancellations
6. 9 Have Converted
7. 2 Others I'm waiting for, 1 seems to be a bit lackadaisical and the other is currently deployed and is wanting to wait till Spring to put their order in. Yes I've told the one deployed that the cutoff is March 19th.
8. The remaining 8 have largely ignored every Phone Call and Email.

I honestly thought it would've gone slightly differently. Sitting right now at a 40.91% Converstion rate.

Sounds like that could be par for the course.

Out of curiousity, Did you think it would be closer to 60-80% ? Or what did you think it would be

 

[BravoV4]

Sounds like that could be par for the course.

Out of curiousity, Did you think it would be closer to 60-80% ? Or what did you think it would be

@jonwithanelcamino I honestly thought it would be in the 75-80%. Especially with some of the earlier reservations.

 

[Wickspick]

I spoke with my dealer yesterday. He had 113 reservations and I am a 7/17/20, which put me at #33. His allocation is “about 27”. Of the 32 reservations ahead of me, only 8 have converted to orders. He stated multiple calls and emails to all with no response. This sounds promising (for me), but it is possible that people might be waiting until 3/19 to convert. The stats so far indicated a lower than expected conversion rate and if turns out to be true, than later reservations might get a positive outcome for a MY21 instead of 22.

 

[Skagzoola]

Proud 53%er

fpbp

 

[Zach@Granger]

Question about orders, will you get a confirmation if your order is coded 99?

You should once it's converted, yes. We aren't converting out "99" orders until closer to March 19th.

 

[Zach@Granger]

It seems like semantics, but does your 53% converted rate intentionally exclude all of the builds which aren't eligible for MY21 builds due to content?

Technically as long as you're building something that's on the order sheet it's a MY21 Bronco even though in reality it's a MY22 build.

Obviously opting for MY22 is what it is. But it isn't a MY21 build that gets pushed back to MY22.

The 53% does not include orders that are 22 MY. We aren't counting any non-buildable units either. These are all orders that could be scheduled as they are entered.

 

[Zach@Granger]

Still haven't been contacted by Granger.... (Aug 1 pre-order)
Wondering if I'll even get a MY23 at this point...

We're working through them.

We've added another member to the staff to help too. He starts on Monday. He's going to help a lot and be 100% dedicated to Bronco customers.

 

[Zach@Granger]

@Zach@Granger So, what day are you working on now?

It's all depending on what part of the country you're in. I'm on a different day than Albert whoa on a different day than Brandon.

Pm me your information and I'll follow up with you

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