It's not that Ford can't create a new market, they can certainly try, but there's no guarantee there's an actual new market to create. And they risk not getting a good return on their investment (Bronco 6G) if it turns out that they miscalculated and there was no new market to go after. If you go right after Jeep Wrangler by introducing a direct competitor you at least know there's a huge market to try to tap into.I'm truly not concerned with what jeep does and Ford shouldn't be either. Why can't Ford create a new market with this and not bother with competition that in the realm of reality doesn't even exsist. Jeep people but jeeps and always will, while bronco people but the best off road vehicle ever created, and they don't include 4 doors.
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