Ranger Raptor Coming to US Next Year Confirms Ford CEO Jim Farley

[BigBend1]

Good that they're delivering the ranger...that's already here?

The Newly Redesigned Ranger and Ranger Raptor are going to be 2023 models.

Sponsored

 

[AllthePonies]

Can Ford possibly come up with something other than Raptor?? It has been so over used by Ford…to the point it is becoming meaningless.

Counterpoint: brands like Shelby make it simple for people to understand why something is cool. Who wants to explain to everyone exactly how your vehicle is special?

 

[IL GATOR]

Freaking sweet, but it's the Transit Raptor I want.

Literally laughed out loud when i saw this.........will the Mach E Raptor have like Energizer max plus batteries???

 

[Squatch]

Gonna try the reservation system again?

 

[drew707]

Maverick Raptor.

I wish, Tremor is as far as it will go.

 

[TX-Hans]

How is it over used? It’s a performance off-road variant. None of them are watered down and there’s only 3. F150, Bronco and Ranger. The global market Ranger Raptor save for the engine is a beast. Saying it’s meaningless is like saying the Shelby name is meaningless.

I don't know that I would put the Raptor name on the same level as the Shelby name. Ford, properly, reserved the Shelby name to the Mustang and only the Mustang. It did not allow its marketing folks to spread it across its car lines. Ford is not alone in this, too many businesses have a success with a certain marketing campaign and then attempt to apply it across their other product lines, which makes it less unique. Just months ago there was just the F150 Raptor, then just recently the Bronco Raptor (formerly Warthog) was announced, and now we have the Ranger Raptor coming. Dilution effect. Will not be surprised when we see an Explorer Raptor and Expedition Raptor, and of course, they will probably have a Bronco Sport Raptor. And, of course, we have Tricky Dick's Transit Raptor. Without a doubt, Raptor is a honorable name with serious, impressive specs behind it, but would think Ford can let those specs speak for themselves and give each vehicle line a unique identifier associated with those amazing specs.

 

[Blksn955.o]

I wish, Tremor is as far as it will go.

I would not mind an adrenaline version of the mav...put a 2.3 in it with AWD and RS suspension.

It is going to be a tough choice between a mav and a ranger as options to replace our 17 escape in 2027...about time for them to be actually available.

 

[JimL]

Freaking sweet, but it's the Transit Raptor I want.

God help me, that is actually.... desirable.

 

[CobraKaiSG]

say what you will about those photoshops but i'd buy that ecosport or transit van over the regular versions!

 

[TurkeyRun]

Coming next year, but you won't get it till 26 or 27 correct

"Stay Pumped!"

 

[Crazycactus]

I don't know that I would put the Raptor name on the same level as the Shelby name. Ford, properly, reserved the Shelby name to the Mustang and only the Mustang. It did not allow its marketing folks to spread it across its car lines. Ford is not alone in this, too many businesses have a success with a certain marketing campaign and then attempt to apply it across their other product lines, which makes it less unique. Just months ago there was just the F150 Raptor, then just recently the Bronco Raptor (formerly Warthog) was announced, and now we have the Ranger Raptor coming. Dilution effect. Will not be surprised when we see an Explorer Raptor and Expedition Raptor, and of course, they will probably have a Bronco Sport Raptor. And, of course, we have Tricky Dick's Transit Raptor. Without a doubt, Raptor is a honorable name with serious, impressive specs behind it, but would think Ford can let those specs speak for themselves and give each vehicle line a unique identifier associated with those amazing specs.

Ford did not reserve the Shelby name for only mustangs, as there wasa Shelby Baha f-150 that was above the Raptor as it started as a Raptor and got upgraded at the Shelby Las Vegas facility, and I know several years ago, there was the F-150 Baha 700 or 750 with 700+ HP.

 

[BroncoRookie]

I don't know that I would put the Raptor name on the same level as the Shelby name. Ford, properly, reserved the Shelby name to the Mustang and only the Mustang. It did not allow its marketing folks to spread it across its car lines. Ford is not alone in this, too many businesses have a success with a certain marketing campaign and then attempt to apply it across their other product lines, which makes it less unique. Just months ago there was just the F150 Raptor, then just recently the Bronco Raptor (formerly Warthog) was announced, and now we have the Ranger Raptor coming. Dilution effect. Will not be surprised when we see an Explorer Raptor and Expedition Raptor, and of course, they will probably have a Bronco Sport Raptor. And, of course, we have Tricky Dick's Transit Raptor. Without a doubt, Raptor is a honorable name with serious, impressive specs behind it, but would think Ford can let those specs speak for themselves and give each vehicle line a unique identifier associated with those amazing specs.

I guess you're not counting the current F150 or F250 you can get from Shelby... Sounds more plaid out then Raptor lol

Off-road capabilities are hot right now and Ford is smart to use a brand name, Raptor, to market their more expensive stuff. As long as the money is going there they'll keep building them. And really, there's only 1 Raptor currently on the road in the US. And when you see it, you know you're looking at something special.

 

[JHawk]

Freaking sweet, but it's the Transit Raptor I want.

Hmmm, Retire and travel the country in this. Maybe.....

 

[Fmuguira]

Well chip supply must be catching up as my special order Model T just came in ! lol

 

[WyoBronc]

I’m going to hold out for a Flex Raptor.

Sponsored