Ford + Google = No Thank You. Ford Navigation to be Powered by Android Starting 2023

[NCOBX]

Why would anyone pay for built-in navigation these days?
With CarPlay and my phone, I have that for free (or, at least not an extra payment).

This x100

Why are we still pretending built in navigation has a place in vehicles in 2021. I have more use for a cigarette lighter in my truck and I don’t smoke.

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[King Luis]

Why would anyone pay for built-in navigation these days?
With CarPlay and my phone, I have that for free (or, at least not an extra payment).

agreed. plus if you use other navigation apps like Gaia, apple and google maps don't even include trails, etc.

 

[Mattwings]

New Ford vehicles are "connected" and Ford Pass "connects" your device to the car. I use the eco-system and generally find giving up my privacy for sake of usability of my technology is a good deal. I get those who would rather not share and typically you have opt out options with Ford or any of the other manufacturers, but you have to actively seek to understand and limit what you share. I work in the data business and had exposure to the OEMs perspectives and data management requirements in the recent past. They are, in general, more protective and conservative than most other companies you interact with in a "connected" way.

 

[MtnRanger]

2023 Bronco will ditch sync4 for goog1?

 

[ProSim]

 

[OrlandoBroncos]

Same, if your bent is of the 'gub'mint' coming down and stealing all your data and turning you into a soylent product, then of course this is bad news.

HOWEVER, if you've ever seen how well the Apple integration works in a BMW or a Tesla, and how Android is treated as a passing afterthought, this is very very good news.

Tesla doesn't work with Apple CarPlay at all.

 

[vrtical]

Why would anyone pay for built-in navigation these days?
With CarPlay and my phone, I have that for free (or, at least not an extra payment).

I just paid extra for the connected on the Bronco. I also have built in on my F150. Reason is I am off grid an awful lot and dont want to deal with updating my offline on my phone so its just convenience.

 

[NCOBX]

They had a sale on Pioneer Apple CarPlay units for $200 so I threw one into my beater 99 Frontier and it now has a better infotainment system than my 2017 $50K V8 sedan.

The moment in car navigation leaves factory it is out of date and useless. This is a waste of time and money.

 

[timhood]

That sucks! For a guy who doesn’t use a lot of those features could be totally fine with all that shit turned off as long as I could connect my phone for music.

Doesn't that promo read like a solution in search of a problem? I can't think of the last time I was in my car thinking, "Hey, car, help me shop for another car."

 

[rak2]

FWIW, my personal desire is to have the least electronic toys possible, No software that might require future updates, and No tracking, monitoring, data feed, or disabling devices what so ever.

Push back - don't accept someone else's statement that it is inevitable.

From someone that has not submitted a reservation request yet - still waiting for more information/details.

rak2

 

[72BroncoSand]

All I know is the stock jumped today, and that makes me happy!

 

[RedHotFuzz]

You're welcome to rage against it, but unless you're ready to give up pretty much all modern conveniences, there's really nothing you can do about it.

The System thanks you for your willful compliance, citizen.

 

[RedHotFuzz]

Push back - don't accept someone else's statement that it is inevitable.

This. Apathy is what gets you China/North Korea.

 

[Apples]

This. Apathy is what gets you China/North Korea.

It's not apathy. It's understanding where company revenue streams come from. Nothing in this world is free, so how can GoogTwitbook provide their services for free?

If you want to partake in our connected world, you decide which trade off you want. Take away the marketing revenue stream and we'll be paying $1 per Google search or .50 per tweet and that $800 cell phone will be $1500. Or they won't exist at all.

 

[NCOBX]

It's not apathy. It's understanding where company revenue streams come from. Nothing in this world is free, so how can GoogTwitbook provide their services for free?

If you want to partake in our connected world, you decide which trade off you want. Take away the marketing revenue stream and we'll be paying $1 per Google search or .50 per tweet and that $800 cell phone will be $1500. Or they won't exist at all.

I don’t want any of their services, that’s the point. I don’t shop at Sephora because I’m a dude and I don’t use Facebook because I’m under 50 years old. I similarly don’t use google because the alternatives are better.

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