- First Name
- Ron
- Joined
- Jan 22, 2021
- Threads
- 10
- Messages
- 1,064
- Reaction score
- 3,028
- Location
- Marietta GA
- Vehicle(s)
- Bronco
- Your Bronco Model
- Badlands
Sponsored
Sponsored
Bronco July 2021 Production Scheduling Memo
- Thread starter Mustang313
- Start date
- Watchers 17
- Banned
- #228
I think that’s why he asked “why” since your mission was accomplished...as you ordered a Jeep, but now have committed to become a bit of a troll on here....
- First Name
- Jacob
- Joined
- Jul 16, 2020
- Threads
- 85
- Messages
- 4,258
- Reaction score
- 18,665
- Location
- Greenville, SC
- Vehicle(s)
- 2021 Badlands Bronco
- Your Bronco Model
- Badlands
But I like bacon.
Same here - 6/21 build date from the April email that hasn't yet been changed (my dealer GM is also my cousin so he's checking regularly). It appears that our builds are nearly identical (4 door Big Bend 2.3 Auto MIC Cactus Gray) so that very well might have something to do with it.
A buddy's build is almost identical as well but has the 2.7. He was originally scheduled for 6/21 but got pushed back 2 weeks.
Sponsored
I never got an email but I called Ford. I was moved from 6/14 to 7/5. I guess it’s still a go but I’m not sure. I have Sas, tow, and Mic, but somehow still have a date and Vin. I wouldn’t mind changing some things to ensure I keep the date but now that there is a Vin no changes can be made. We will see what happens. Honestly I shouldn’t even have gotten a date because I was a 7/29 reservation, so I’m lucky either way
- Banned
- #233
Well, first off Webasto probably doesn't manufacture the SMC (sheet molded compound) that is the base plastic material used in construction of the top. So (one of) the commodity shortages could be the SMC. Second, the molds used to form the SMC cost hundreds of thousands of dollars to make. There are at least two molds per roof panel (top and bottom). The molds are large and the machines that are used to form the SMC over the molds are even larger, and specialized machines. So there are not a lot of companies just sitting around that can pick up manufacture of the Bronco roof. Considering the design of a multi-panel roof system that has to be leak-proof over a 100 + deg. F temperature range and stay that way for a long time period and be idiot-proofed for the owners that will own a Bronco (we've all seen the lady who was filling plastic bags with gasoline this week...), it is not a simple part to make. It's also possible Ford farmed out the engineering of the roof(s) to Webasto, so Webasto owns the intellectual property and does not want to provide the IP to it's competitors. Further, it looks like to me there is some re-design going on which has delayed the top production, maybe on top of delays in the completion of the new Webasto factory in Michigan.
We all wish life was simple, but it's not.
Last edited:
$45,000 (est. avg. price)
125,000 (est. orders placed)
$5,625,000,000 (sales from estimates)
10% (est. profit margin)
$562,500,000 (profit from estimates)
These are my estimates only, nothing factual about them... but I’m pretty sure they’re working their asses off to try to get this money... I know I would be.
as far as plastics shortages go... these flares are probably half of the problem.
And... just imagine if these folks were making your MIC top...
125,000 (est. orders placed)
$5,625,000,000 (sales from estimates)
10% (est. profit margin)
$562,500,000 (profit from estimates)
These are my estimates only, nothing factual about them... but I’m pretty sure they’re working their asses off to try to get this money... I know I would be.
as far as plastics shortages go... these flares are probably half of the problem.
And... just imagine if these folks were making your MIC top...
Your sitrep is probably spot-on, and I only challenge your conclusion of life not 'being simple'.
Ford's been planning Bronco for 6+ years...I'm sure someone in a planning meeting once mentioned "wow, bronco has a removable top - that's something we haven't worked with before."
Ford's inability to successfully adapt to a removable top convinces me they'll never make a successful move away from ICE - they just don't have what it takes.
Sponsored
Maybe Ford could consider $500 additional to supply a soft top (2 door models)with a voucher to receive the MIC top when it gets done. that way if a 2 door owner has plans to get a soft top down the road anyway ,they can get their bronco now and then go get the hard top from Ford when its ready. ?? just an idea.
Don't you go and get my hopes up!! Don't do it!!
- Banned
- #239
I think you're correct, Ford doesn't have a lot of experience with multi-part roof systems, but Webasto seems to have, since it has produced a similar top for the Wrangler for at least a decade now. I'd imagine there was a spiral development process on-going with Ford and Webasto on the Bronco, and at some testing point late in the total Bronco development program has shown a defect in the top design that needs to be addressed. Considering COVID shutdowns has kept millions of people at home for the better part of a year making engineering collaboration difficult, some delay can be expected. All just guesses on my part, but being in an engineering field on the program management side, this is my take on the situation considering the information available to the public to evaluate.
I get it that people on B6G are tired of hearing COVID is the issue, but in reality, it is in most cases.
- Joined
- Jul 14, 2020
- Threads
- 125
- Messages
- 6,164
- Reaction score
- 7,042
- Location
- California
- Vehicle(s)
- Jeep Wrangler JKUR
- Your Bronco Model
- Wildtrak
Tons of threads about the towing package and what it includes.
Gearing is not one of them, nor are transmissions, alternators, or anything else besides a hitch and the wiring
Sponsored
Similar threads
