Bronco Order Conversion Stats Sample

[WadeWolf76]

Kind of worried im in that canceled not responded section because I haven't had a response to my email or a phone call yet.

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[Zach@Granger]

Kind of worried im in that canceled not responded section because I haven't had a response to my email or a phone call yet.

PM me your information and I'll make sure you get contacted.

 

[Norsman]

Awesome, I'm in the MY22 crowd, probably be hearing from you in the fall.

 

[BricknoseBronco]

No, you will not get an email confirmation from Ford until you get a priority code of 10-19. I was a 99 until I finally convinced my dealer to do some research. Do not sit idly by and expect your dealer to know what they are doing!

Mine shows priority code 19 on my order. What is the difference between the 10-18 codes out of curiosity?

 

[De Brus]

Mine shows priority code 19 on my order. What is the difference between the 10-18 codes out of curiosity?

Lower the number, higher the priority within the dealers allocation. Although Ford will play an overriding role based on availability etc.

 

[BricknoseBronco]

Lower the number, higher the priority within the dealers allocation. Although Ford will play an overriding role based on availability etc.

The dealer mentioned I am number one allocation though them. How would I be a 19 if I was their first allocation?

 

[ironmike]

The dealer mentioned I am number one allocation though through them. How would I be a 19 if I was their first allocation?

With some dealers, their ordering system defaults to PC 19, and they don't monkey with it. I wouldn't worry much about it. All the other orders at that dealer likely got a 19 as well (if not a 99).

 

[ZackDanger]

Mine shows priority code 19 on my order. What is the difference between the 10-18 codes out of curiosity?

Lower the number, higher the priority within the dealers allocation. Although Ford will play an overriding role based on availability etc.

The dealer mentioned I am number one allocation though them. How would I be a 19 if I was their first allocation?

With some dealers, their ordering system defaults to PC 19, and they don't monkey with it. I wouldn't worry much about it. All the other orders at that dealer likely got a 19 as well (if not a 99).

Ford is not following priority codes for the Bronco. They are overriding the priority codes in favor of the internal reservation time stamp.

It does not matter what your priority code is.

The *only* exception is a code 99... which is a "do not build" code, which you would have if you are choosing to wait for a MY22... when MY22 roles around, you'll edit your order to include whatever new options you want, and your dealer will change the 99 to anything else.

 

[nwGTS]

The dealer mentioned I am number one allocation though them. How would I be a 19 if I was their first allocation?

FE get a lower number (higher priority).

 

[Chops]

I thought this would be some interesting data we'd pass along from a Ford dealer located in Granger, Iowa. This is a sample size of early reservation holders of a few hundred total.

53% of Converted for 2021 Model Year Broncos
25% Cancelled or will not respond to email/phone call on multiple attempts.
11% are opting for a 2022 Model year reservation
11% Order In-Process debating trims, 22 vs 21 MY, etc.

My initial guess was that 40% of overall orders would convert. That could still hold true as these numbers of this sample size are well within the July timeframe and all within the first week of reservations. The farther you are removed I would anticipate a longer delivery estimate and a higher fallout rate. I'm not sure how well our sample size is indicative of the overall dealer body.

Zach

darn it sure wish I would have gone with Granger for my dealership!!! I have not ordered and have not canceled. Wife can’t decide which hardtop, doesn’t want the gray color and not to sure about the black shiny painted, but she wants dual tops so still not pulled the trigger. She is now searching for events that will have the Bronco available to see and touch. Thinking of flying out to Ok in March but would rather find a little warmer destination if we could. Anyone know of any other Bronco sighting locations coming up?

 

[Chops]

Damn, 19 hour days? Sure hope your aren't salary. Hang in there!

He’s going to have that new Bronco paid for before he even orders it!

 

[Used2jeep]

darn it sure wish I would have gone with Granger for my dealership!!! I have not ordered and have not canceled. Wife can’t decide which hardtop, doesn’t want the gray color and not to sure about the black shiny painted, but she wants dual tops so still not pulled the trigger. She is now searching for events that will have the Bronco available to see and touch. Thinking of flying out to Ok in March but would rather find a little warmer destination if we could. Anyone know of any other Bronco sighting locations coming up?

You can still switch if you want to. Just call the 800 number.

 

[Rvbronco]

I've got my reservation at Granger and have been in comms with Albert but haven't converted yet due to ship's internet. Not sure which group I fall into right now but will 100% be converting once we get back. Just have to figure out how important that white top is...

You can always get the top painted?

 

[Razorbak86]

You can still switch if you want to. Just call the 800 number.

Now, now... just to clarify. That option is NO LONGER AVAILABLE if the date of his reservation is BEFORE July 20th.

Anything after me that date is fine.

 

[Rvbronco]

Mine shows priority code 19 on my order. What is the difference between the 10-18 codes out of curiosity?

At this point the priority codes have NO meaning.

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