📈 Our 2021 Bronco Order Stats / Take Rates After 3K Submissions

[xcxv]

I see Amazon 51 is a very popular color.

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[MorgansRun]

STATES (TOP 10)
California
Texas
Michigan
Florida
Colorado
North Carolina
New York
Illinois
Ohio
Pennsylvania

Ummmm, Virginia is #7 (not on list) and Pennsylvania is #11 (on list).

 

[DesertMike680]

I was expecting a bigger uptake for the manual. Also, you guys are spending some money! I opted for the Big Bend, manual, signature LEDs, aux switches and rock rails with standard package. Decided to go cheap!

 

[Administrator]

Ummmm, Virginia is #7 (not on list) and Pennsylvania is #11 (on list).

Thank you. List has been corrected!

STATES (TOP 10)
California
Texas
Florida
Michigan
Colorado
New York
Virginia
North Carolina
Georgia
Illinois
Pennsylvania

 

[MorgansRun]

why do you think ford expects OBX will be the hot seller? I figured it be Big Bend.

I thought I read that somewhere when I was researching. Can't quickly find a source right now, so I could have just been imagining it.

 

[Lilj4425]

This thread is depressing. Ford clearly hates me. Looks like I’ll still be driving my truck while I see everybody else with theirs even though I have a day one reservation.

 

[Laminar]

Looks like the manual take rate dropped a couple points to 57% for those getting the 2.3.

 

[The_Axeman]

I like how Canada shows up more than once on the order location bar graph

You realize we have provinces in Canada right? Lol. Would’ve been nice to see the provinces listed in the same way the states are.
mon assuming Ontario’s first. Maybe Quebec second. Not sure though.

 

[dgorsett]

These numbers reflect people whom I am now labeling first-ers who are willing to pay more and pay for more. It will be interesting to see how this changes post-reservation cycle.

Also, can we get stats going on actual orders being scheduled?

If some real smart guy would compare this to the Order Stats thread from yesterday they could figure out where the commodity constraints are affecting builds.

 

[Squatch]

If some real smart guy would compare this to the Order Stats thread from yesterday they could figure out where the commodity constraints are affecting builds.

Yeah, but I'm not gonna.

 

[MorgansRun]

I see Amazon 51 is a very popular color.

Dang, if brown was an option...

 

[Tdifonzo]

Interesting how OBX is basically tied for 2nd and that Ford expects it to be the most popular for general retail purchases. For some reason I thought it would have been lower on an enthusiast site...don't ask me why, though.

Three words: Ability to Sasquatch

 

[Tadel001]

I think the constraints will come up in the July to post-July builds this year. That is a lot of 2.7s at first. You can see why it will be a product constraint when it is popular in other vehicles as well. I talked to the Bronco rep at an event last week and his comment “Don’t know why the 2.7 is a constraint but do know that it is. Will push production of the vehicle until we run out...”. In other words, early people will get and later people will wait.

I am surprised at how low the Soft Top only option is. That was my spec and hoping to get an after market hardtop.

 

[MN_OuterBanks]

My Cyber Orange loaded up OBX will be pretty rare in good old cold MN. WOOT WOOT!

 

[orveezy]

Mind you everyone that these are just stats from Bronco6G members, which I want to believe is still an accurate representation of the general bronco buyer populus. Right?!

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