Bronco allocations released to dealers

Used2jeep

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This sounds contrary to what we’ve seen here that was shared with dealers.

They were given a very rough estimate to start to anticipate what will happen, but actually allocations is based (in part) on how many reservations they ultimately convert to orders... which ford won’t know until the banks close. Only then will actual allocations be calculated and shared with dealers.

It sure would suck if Dealer A was just told they should expect about 30 allocations because Ford anticipates 100 conversions... and then the dealer only converts/enters in 30 orders... and Ford ends up only awarding them 10 units in the end.

If my dealer was saying they weren’t going to enter in all their orders because they don’t have the allocations for it... I would be very concerned.

(My dealer is planning on entering all orders because that’s what Ford told them to do, and is in line with how I interpreted what Ford put out to dealers that I’ve seen here.)
The only possible catch is that there was instruction to convert for future allocation and yet "hold" for 22 which goes against the allocation percentage. So confusing.
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ZackDanger

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The only possible catch is that there was instruction to convert for future allocation and yet "hold" for 22 which goes against the allocation percentage. So confusing.
Yeah... or since it doesn’t factor into allocation formulation, they’re holding off on taking post Sept 18 reservation orders right now, and will do those soon but after the rush is over?
 

Used2jeep

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Yeah... or since it doesn’t factor into allocation formulation, they’re holding off on taking post Sept 18 reservation orders right now, and will do those soon but after the rush is over?
Seems counterintuitive
 

da_jokker

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What I don't get is this whole allocations period. There shouldn't be one. FORD knows when you made your reservation (first come first served, parts allowing) and they know which dealer you have.

So why would Ford just not "allocate" 21s to the first 30% of reservation holders regardless of which dealer they were at.

Basically, what does a dealers size have to do with it? It's like saying I made a reservation at a restaurant but what type of car I used to drive there makes a difference as to what night I get to eat.
 

dcg2

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What I don't get is this whole allocations period. There shouldn't be one. FORD knows when you made your reservation (first come first served, parts allowing) and they know which dealer you have.

So why would Ford just not "allocate" 21s to the first 30% of reservation holders regardless of which dealer they were at.

Basically, what does a dealers size have to do with it? It's like saying I made a reservation at a restaurant but what type of car I used to drive there makes a difference as to what night I get to eat.
Your statement is based on the assumption that dealers have comparable conversion ratios (which is part of the formula for final allocations).

Dealer A has 100 reservations and all 100 convert to an order
Dealer B has 100 reservations and 10 convert to an order

They should both get 30% of their initial reservations??
 

OldGrayMare

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Basically...
If you ain't first, you're last.
 

Carolina Jim

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Basically, what does a dealers size have to do with it? It's like saying I made a reservation at a restaurant but what type of car I used to drive there makes a difference as to what night I get to eat.
Jokker...I think you have finally broken the code; your equation could be the Rosetta Stone to deciphering Ford's secrets
 

Orf

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What I don't get is this whole allocations period. There shouldn't be one. FORD knows when you made your reservation (first come first served, parts allowing) and they know which dealer you have.
Blame the transition of power in the CEO position. Originally, this was supposed to go the way we were led to believe. When Hackett was replaced by Farley, there was a cave to the dealers who didn't think ahead, like Granger and Stephens did. The crying and gnashing of teeth by the big market dealers who got accustomed to the easy money ADMs on the likes of the Ford GT, GT500, and Raptor got Farley to change the rules.

Customers be damned...
 

dcg2

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Because of commodity restrictions. Not because Fords being a big meanie.

Should they exist? Doesn't matter. They do.
 

TripleB

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Call 800-334-4375 and ask for a Bronco specialist. Ask them for your actual time of reservation, not just the date. They can tell you.
I called. 7/14/20 at 1:30pm. I sure thought I did it early that morning but I guess not.....
 

NotApplicable

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I called. 7/14/20 at 1:30pm. I sure thought I did it early that morning but I guess not.....
Time stamp may be in UTC, which is EST+4. Did you think you made it at ~9:30am EST?
 

Judge Rufus

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I called. 7/14/20 at 1:30pm. I sure thought I did it early that morning but I guess not.....
Was it more like 9:30 am EDT? All reservations are logged in at UTC time, not your local time. 1:30 pm UTC is the same at 9:30 am EDT.
 

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Here is my conversation today.

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