$2000 off Invoice on October Bronco Reservations at Granger Ford

[Bvbronco]

At the price of Woodford Reserve- there goes my Granger savings lol

But that's ok ...its money will spent.

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[Granger Ford]

At 2 shots of whiskey per night, how many bottles will I consume before my Oct reservation Bronco arrives ?

Pocket Pint or Fifth?

 

[Big Boss]

For my fellow super late October reservation holders

 

[Heffe66413]

This is where having the discipline to drink only Steel Reserve Malt Liquor, and cooking Ramen with an egg in it, really stacks up the savings. ? ?

I’m to old to die with cheap liquor in me. I want to look well preserved with a smile on my face.

 

[Karl_in_Chicago]

So like how a kid waiting for Christmas or the end of a school year makes a paper link chain, if you buy the 96 bottles now it will help you keep track of the time.?

LOL, yeah, just add on to that beer can collection in the man cave . . .

 

[vrtical]

I should go count my beer collection.

 

[Gr8Hortoni]

I'm excited. I know I'm going fairly budget but it was this or a xlt ranger with fx4 and I just think I'll have more fun with this. I won't be getting a top end super built rig but a base 4 door with the v6 and sasquatch will do what I need and being a late October reservation gives me time to save a bit more. Just yesterday I did a little side job for a few hundred and said "there are my overhead switches and hard top..." I'm pretty excited.

What’s great about Bronco is you can get a pretty awesome base to start with and continue the build from there. No shame on a “budget” build that sets you up with gears, tires, lockers and clearance for 35’s. Good for you, man.

 

[Diydner]

Hi everyone, my name is Zach and I am the dealership owner at Granger Motors. I want to thank you for being so welcoming and accommodating to our employee Albert @Granger Ford , the reception he has received has been humbling. He has done a great job as an ambassador for our company and will continue to be a resource to you moving forward.

I’m here today to announce a couple of changes that we are going to make moving forward. Due to some new information we received on Friday (9/25). We’ve had to make some adjustments to our business plan with Bronco. This will necessitate some changes moving forward. These changes should allow us to do a better job fulfilling the expectations that our current reservation holders have, allow us to accommodate reservation holders that are considering switching to us, and be able to continue to grow the Bronco reservation count overall.

1 – Albert is going to be moved into our “Bronco Expert” role. Not that he hasn’t been doing this full-time already, but we are going to take some of his other responsibilities off his plate. This should allow him to be a great resource to the Bronco6G community for the rest of this year and into 2022 once all of the reservations have been fulfilled. He has been an employee at Granger Motors since 1996, so he’s not going anywhere soon, unless he decides to retire.

2 – October Bronco Reservations at Granger Ford will receive pricing at $2000 under invoice. If you have make a Bronco Reservation that is timestamped in October we will honor this pricing. This will not apply to you if you transfer your reservation you previously placed with another dealer. To be clear this reservation is not for the early adopter that made your reservation on the initial reveal night or previous to October 1st. This is for the customer who is on the fence about signing up for a Bronco, a customer who is price sensitive and considering a Jeep Wrangler, or a customer who is willing to wait out the initial first rush of customers. We are looking to grow the overall reservation count of the Bronco SUV. You will not be the first person in your town to receive your Bronco in all likelihood. Delivery may not be until the 2022 model year. Ford has stated they will fill reservations before stock orders. But you will be at the end of the line of 165,000 and counting reservations.

• Does this help or hurt existing Bronco Reservation holders at Granger? – We are doing this to help our existing Bronco reservation holders get their Bronco quicker. The 3 factors in the allocation process are the number of reservations of a store, market size and Ford sales of that dealership. We can control 2 out of those 3. We are doing our best to sell as many Ford vehicles possible, even purchasing inventory from other Ford dealerships local to us to sell in an effort to increase our sales numbers. The biggest piece of the puzzle comes with adding more reservations that convert to orders.

• How does this make sense for the dealership? – We are selling these new Broncos like we sell all our new cars. We sell our new vehicles at or near our cost. We get paid a commission if we arrange finance for a customer, sell accessories, sell service contracts, sell the traded-in vehicle, and on work performed in our service department. Our dealership is in rural Iowa with low real estate cost, our land and building are paid for, and we do not have a huge fixed expense budget to cover. This allows us to sell things this way and maintain profitability at the store.

• When can I expect my October Reservation? Ford has announced that the Bronco has 165,000 reservations and counting and they anticipate 75% of those reservations to convert to orders. They have also stated that some of these orders may be filled as a 2022 model year vehicle. So based on that math, they are predicting a little over 130,000 Bronco’s to be sold already carrying into the 2022 model year and you should anticipate your order to be filled then.

• Why am I optimistic about a quicker reservation fulfillment? A Tesla Model 3 and a Ford Bronco are just about polar opposites. But that is the only reservation example we can pull from with comparable numbers. So let’s take a look at history with Tesla’s Model 3.
o Tesla required a $1000 Deposit and had a longer wait time initially for the Model 3. They announced a total reservation count of 450,000. Estimates on the reservation to order conversion ratio was around 30-35% for Tesla.
o Ford requires a $100 Deposit and a shorter wait time for the Bronco. A reservation count of 165,000 and is estimating a 75% fulfillment. If Ford were to fill at a rate similar to Tesla’s on the model 3 that is approximately 50,000-55,000 orders that will come from the 165,000 reservations.
o Obviously this is pure speculation by anyone at this point at what percentage of reservations convert to orders. But I am optimistic that our reservation count will turn convert into orders at a higher rate than the national average because of you the enthusiast at Bronco6G.

• Can I transfer my existing order in and receive $2000 under invoice? No, it is not our intent to steal other dealerships existing reservations with this offer. Our intent is to grow the Ford Bronco brand by aggressively offering the best deal on this new SUV.

• I already have a reservation with Granger, Can I receive $2000 off invoice? You will need to cancel your existing reservation and make a new one with an October timestamp to receive this discount.

• Is plan pricing in addition to this discount available? No, we will honor our previous plan pricing offer. But any plan pricing is completely independent of this offer from Ford. There is no requirement to qualify for plan pricing in order to get this offer as well.

I want to thank Ford for the great opportunity to be a dealer representing their brand. The Bronco is a fantastic SUV and we would not have this opportunity if it wasn’t for all the hard work of men and women at Ford who spent countless hours on this project. We are going to do our best as a dealership to fulfill the expectations of our customers and we feel like this is the best way to do so knowing the information that we now know.

You can certainly help us as a dealership by sharing this offer and information with whoever you know that may be on the fence about a potential Bronco purchase or that are scared at the potential sticker shock that Build and Price may offer. I have attached pricing information below showing the minimum savings this offer will give based upon trim levels for a 4 Door Bronco.

Bronco Trim Level Minimum Savings Off MSRP Base $2498 Big Bend $2897 Black Diamond $3349 Outer Banks $3450 Badlands $3560 Wildtrack $3798

Thank you for the opportunity!

Zach

Link to Reserve a Bronco with Granger Ford

https://www.grangerford.com/new-ford-bronco.html

Edit: Public Service announcement.

This offer will end at the end at 11:59 EST October 31st. We will not continue it on, but go back to the $1000 under invoice on any further reservations we receive.

If you have any questions, please call the store and ask us the rest of the day today and on Friday. We'll do our best to answer questions on Saturday, but that can be a busier day and to guarantee we get everything answered, we'd like you to not wait until the last minute.

Thanks!

@Granger Ford

Placed my Order for my Bronco just in time!

Received the following email....

We have received your October Bronco $2000 under invoice Reservation...

10356426

We are excited about the new Bronco as well...

I post updated information on the Bronco 6G forum as well - user name is Granger Ford.

If you are on the Forum hit me back with your user ID so that I can put that an order together....

When I had fewer it was easier but it is now out of hand.

Thank you for allowing us to deliver your Bronco from our Corral..

Thank you for letting me assist you
Albert Schmitz

Internet Director
Granger Motors
[email protected]

Cell 515 210 5592

 

[WadeWolf76]

I still haven't received anything from Granger just the automated email from my reservation from Ford.

 

[Big Boss]

I still haven't received anything from Granger just the automated email from my reservation from Ford.

Check your spam and other folders. I didn't see anything either and I checked my gmail folder marked important and that is where it got sent to. Not my spam, not my general mailbox but a completely different one that Gmail set up lol

 

[Beach_Bum]

Check your spam and other folders. I didn't see anything either and I checked my gmail folder marked important and that is where it got sent to. Not my spam, not my general mailbox but a completely different one that Gmail set up lol

Yes, check other folders. Mine was directed to my Promotions folder.

 

[Wanted33]

For my fellow super late October reservation holders

Double B, I may be the only one (thanks to Granger) that planned it this way. I was wanting a late '22 delivery, and this offer hit right in my wheelhouse. With a little luck things will work out smoothly. Fingers crossed. I'm going attempt to forego the waiting until I sign the order form, note I say try.

 

[Austin26]

Yes, check other folders. Mine was directed to my Promotions folder.

Unfortunately I've received (I've checked everywhere I could think to within Gmail) none of the updates y'all have been getting. Glad Albert messages on the forum. Not saying it's anyone's fault but I only received a Thank You for your Reservation email from Ford Corp. and Albert from Granger.

 

[GoldenKnight]

Unfortunately I've received (I've checked everywhere I could think to within Gmail) none of the updates y'all have been getting. Glad Albert messages on the forum. Not saying it's anyone's fault but I only received a Thank You for your Reservation email from Ford Corp. and Albert from Granger.

I don't think there's anything else to receive at this point

 

[WadeWolf76]

Does this email from from Granger directly. Im not finding anything since the initial Ford
Congratulations on Your Reservation for a New Ford Bronco email.

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