🔺 2023 Bronco MSRP Price Increases Effective 2/10/23

[PSUTE]

My build would be $6300 more sticker......

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[emulous74]

I just bought my Badlands 2-door MT Lux Package, Tow Package on 2/8/23 and the sticker was $53,655, using Build and Price right now, the cost for the same exact Bronco is $55,655

 

[5PC24]

Interesting. Picked up my Badlands today. Sticker of $64575. Replicating same on B&P comes out to $66075.

Badlands Base Price had $1300 increase and Dest & Delivery had $200 increase.

Raptors had price increase too. Base is up $2800 and Dest & Delivery also up $200.

 

[Toccoa]

Maybe this would only affect those who have not placed an order yet (i.e. the upcoming opening of the order banks)? If not, that would be a hell of a mess changing all of the existing private offers to reflect the new pricing.

 

[luvmybronco]

That's weird. I just built my 2 dr Badlands 2.7, High and its still showing the same price as last week with $1595 destination

 

[Alex Sector]

$52,765 when I ordered 11-Feb-2022
$55,465 when I re-ordered 7-Oct-2022
$57,465 now

 

[FordVideoGuy]

Did the build and price tool on ford.com change recently? The wildtrak base price seems to be 1,300 higher and destination charge is another 200. I could have sworn I could match my existing order pricing before.

2 door increased $1800
4 door increased $1300
Raptor increased $2800
D&D increased $200
Edit: effective 2/10. Any changes to body code after that will see the higher price. Dealers SHOULD honor price from order based on order date not the updated price on the invoice at delivery (Price Protection).

 

[swamp2]

Raptors had price increase too. Base is up $2800 and Dest & Delivery also up $200.

I don't see this. My order paperwork from Jan. matches the website base price now of $73,780.

 

[5PC24]

B&P seems to be flaky in showing price. I wonder if they're rolling out an update that may take time to show everywhere or if they're rolling back a change. Here is what I saved at the time:

 

[5PC24]

and current Build & Price page

 

[Norm A.]

We picked up our 2023 Badlands on 1/31 for $63965 (before our price protection)and I just now built the same thing and it shows $65465 and shows shipping up $200

 

[bsaintp64]

On Tuesday when I picked mine up dealer told me 8.5% increase in price was coming soon. And another 8.5% increase next year.

Told me driving off the lot at the price I paid will look like stealing in a few years. Who knows

 

[5PC24]

I'd expect Ford will protect the 'regular' Bronco orders to honor original MY23 price. For the BRaptor though, aren't they likely going to stick buyers with price in effect at time of scheduling/window sticker creation?

 

[swamp2]

It hasn't propagated to the next page when you close Start Your Build.

 

[MLRey]

2 door increased $1800
4 door increased $1300
Raptor increased $2800
D&D increased $200
Edit: effective 2/10. Any changes to body code after that will see the higher price. Dealers SHOULD honor price from order based on order date not the updated price on the invoice at delivery (Price Protection).

Can you explain what "body code" means? My guess is either trim or maybe 2 vs 4 door. Not in the business so some of the phrases are not readily understood. I haven't changed my order for two years but I may have to drop MIC and Lux at the end of the month. Hopefully that won't trigger the higher price.

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