- Joined
- Feb 19, 2019
- Threads
- 5
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- Location
- Upper Norwegia
- Vehicle(s)
- '71 Bronco, '02 Excursion
- Your Bronco Model
- Undecided
"Poser Dollars". Another great term coined.The reason those factory accessories are selling is precisely because they're trying to emulate the real hard core enthusiasts.
Ford wants those sales too -- so those real hard core users need to exist for the rest to emulate. If the BroncoBronco is shunned by the real enthusiasts then the poser dollars won't exist for Ford.
F150 and Ranger Raptor sales are driven by the image of the trophy truck racers -- 900hp, long suspension, high speed, super wide. It remains to be seen what Ford intends the image of the Bronco to be, but trophy truck is going to be difficult with its form.
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