Bronco price increased again!

[MyBroncoNotYours]

Ford has stated to our dealership that the Bronco won’t be getting any discounts because they’ve priced it so well that they have no room to cut any costs. If anything this contributes to why they’re raising prices.

Who offers X/A Plan? The dealership or Ford? Curious because I have A plan eligibility (and X) but don’t know if it will be offered.

Sponsored

 

[BroncoAZ]

My build went up $3K, fortunately I already have it.

 

[notbuildingrockets]

Ford has stated to our dealership that the Bronco won’t be getting any discounts because they’ve priced it so well that they have no room to cut any costs. If anything this contributes to why they’re raising prices.

I mean... there's gross profit in every vehicle. Depending on the build, there's about $4-5k in profit on the full sized Bronco. They're raising prices because of the rising cost of goods, and... probably just because they can.

Who offers X/A Plan? The dealership or Ford? Curious because I have A plan eligibility (and X) but don’t know if it will be offered.

They are Ford incentives, but I don't believe dealerships are required to sell it to you that way. Although, on a new factory order, I don't see why they wouldn't. A sale is a sale, and Ford gives dealerships some money for offering A/X Plan. Depending on the vehicle it's usually $1200-2500. Which is still less gross profit than they would be making otherwise (if they sold it at MSRP), but they do incentivize dealerships to honor their employee and partner programs.

 

[Kos]

My blend date is this Saturday, got access to my window sticker this past Saturday...

Window Sticker Price

New Build and Price for same build (Bandlands, Non-Sas, Soft Top, Lux, Tow Package)

No change in accessory/package prices. Change is all in the MSRP ($46,590 - $44,840=$1,750)

So I guess the question is, what will window stickers issued after today reflect in base price.

 

[DesertDweller]

If people keep paying the raised prices they'll keep upping them. I'm out for now for this reason. Maybe I'll get a used one down the line or a new one if they get their shit together, but I have no interest in paying a premium to wait for an indefinite amount of time.

 

[tmandz]

My 2 door BB build went up $1500. I'm in a weird area where I have a VIN (and no build date on the tracker, but I called my dealer yesterday and learned it was week of 4/4) but still no sticker available online. I'm gonna be pissed if this wipes out basically half of my A-Plan savings.

 

[Raptor911]

If you have a VIN, then your pricing will not change. I have ordered Raptors and during the wait prices went up and I always paid the price the day I received the allocation.

BUT maybe pricing will change for Bronco6g as you guys/gals love gloom and doom

 

[NAP51DMustang]

I have a Purchase agreement on a Badlands for 54030 just printed from this last week after adding squatch and lux. Just got and vin and wondering if they are going to raise my price too?

It shouldn't raise your price. The info in this post is important is for those that slip model years. Since you're already a vin you should be good.

 

[trenttrizzy]

Is anyone really surprised? Ford lost a lot of money with the roof fiasco. And inflation is happening in all markets
I am surprised it was not a bigger price jump.

weird way to spell “price gouging” but ok

 

[Altitude]

My Badlands build that is yet to be built went up $1800. Eh, it is what it is. I just wish it had this option available. I would pay that in a heartbeat, but I just can't stand the Wildtrak's interior options. I'm guessing that adding the severe duty rack + tie rods and suspension from the Ford catalogue will be 2-3 times this price, plus install.

 

[cdoublev]

My blend date is this Saturday, got access to my window sticker this past Saturday...

Window Sticker Price

New Build and Price for same build (Bandlands, Non-Sas, Soft Top, Lux, Tow Package)

No change in accessory/package prices. Change is all in the MSRP ($46,590 - $44,840=$2,110)

So I guess the question is, what will window stickers issued after today reflect in base price.

umm your math is off. It’s an increase of $1750

 

[Kos]

umm your math is off. It’s an increase of $1750

Must of fat fingered something.

 

[WuNgUn]

I have a Purchase agreement on a Badlands for 54030 just printed from this last week after adding squatch and lux. Just got and vin and wondering if they are going to raise my price too?

Oh yeah, they'll adjust it, no doubt

 

[DogHauler]

Price increase should be more, need to catch up to the retail flippers.

 

[Snowdogyyz]

I wish more internet interactions played out like this (instances where I'm in the wrong included).

He took it good hearted when I joked about the earlier post- my post was just kidding around too. If more people could take a joke these days, maybe things wouldn’t suck so much!

Sponsored