Were you above 82%?
Yes, we're at 93% (on total reservations), fits the norms, we're a tiny dealer so we know most of the reservations holders, our zone is small dealers, so that hits the higher %.
So you didn't necessarily pick up much from that because your competitors were similar to you. Gotcha. Good luck!!
Pretty sure, as a dealer, they ordered from Ford
Nathan, do you know whether those conversion rates are calculated against orders with pre-9/18 reservation timestamps (a small subset of total orders), simply for allocation purposes, or against total orders to date?
Exactly. I want to know the number of orders and base the percentage off their claim of 190,000.
Exactly. Since the reservation deposit was with the dealer, they could refund the deposit for anyone who declined to order or was a non-contact, convert with the person's name still on the reservation, and then "no match" them when it was delivered. The "no match" was designed to protect them against cancellations, but they are definitely going to game the system. Unfortunately there will be Broncos on lots for sale before reservations are filled, something Ford guaranteed would not happen. Really sad for everyone waiting patiently and trying to follow the rules.
Yeah....just realized that.
