I found this thread because I was having the same problem. I wound up getting through, but before we all get our panties in a bunch I think it's important to note this part of the terms and conditions:
"1. Reservation. You may be able to configure a Ford vehicle (the “Vehicle”) through the Reservation Process (“Reservation”). By completing the Reservation Process, you are not ordering or purchasing a vehicle. The Reservation Process allows you to configure a Vehicle and pay the Reservation Deposit (“Reservation Deposit”) to an authorized Ford or Lincoln dealer (collectively “Dealer”) you select. Participation in the Program does not guarantee you vehicle delivery. You must contact a Dealer to discuss final transaction pricing, arrange any necessary financing, and complete your purchase of the Vehicle. Your Reservation does not guarantee a set price for the Vehicle."
So I'm not really sure what the real benefit to this reservation system is... It's not guaranteeing you a truck.
Also, FWIW, I got through using Incognito Mode.
Hm I wonder if reservation #s change with package or something. I reserved at 8:04p EST and mine is 1012xxxx...Finally got it.. 1011XXXX -
I used EDGE browser, kept refreshing till it finally worked
We'll see. I got through just before 10pm. I'm willing to bet that I wasn't part of the first 3,500 people to reserve a FIrst Edition. But, then again, I'm not guaranteed anything anyway.The benefit is Ford stated they will build ALL reserved vehicles first and then move on to building dealer stock.